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Did you know that more people use the Internet to search for Local Businesses listing than use the phone book? Yes it is true. Think about it. When is the last time you used the phone book?

As the Internet evolves and web users become more sophisticated, people are turning more and more to the Internet to find local services and products. This is true for businesses that sell directly online, and for those that use the Internet to promote their brick-and-mortar business.

The problem for a locally based business is the shear size of the Internet. A locally based website often gets buried deep in search engines, if they are even there at all. Larger national and international sites dominate the best broad search terms. Localized search marketing requires a different approach.

More and more prospective clients are searching for local businesses online. It makes more sense to target those in your geo-specific area, then to target on a broad spectrum of terms. Targeting local specific terms will only create more targeted leads, for your business.

We find that most our clients are focused on running the day-to-day operation of their business, not running a website. Promoting a website online requires a different skill set many do not understand or have the time to learn. The Internet is still a relatively new, highly technological medium, and many people are unaware of how it operates. For this reason they don't know where to start, or even ask the right questions, in order to get people to view their site. Localized search optimization allows you to reach out to these potential customers. They are looking for you, now let them be able to find you.

rajtechnologies.com understands the dynamics, and nuances of a successful local search engine optimization campaign. Our team has a combined too many years of SEO experience. We have a deep understanding of how the search engines like bing, yahoo, google local listing algorithms work and why keywords get ranking.